Looks, and the public's demand for them. Some are not satisfied with just the countless sort processes which will yield a box of NC cigars that are all uniform in color, but also desire an identical consistency from box to box. Take Cuban cigars, often very inconsitant in color and often blemished wrappers, yet people accept them because they are Cuban. Not so much with the NC cigars though.

Very few cigars are dyed today anyway, so it's almost a moot point.
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In most cases they are not dyed to an unnatural color. Dying is done to give color uniformity. Often during fermentation wrappers become "splotchy" and unappealing. Wrappers are the most valuable leaf from the tobacco plant and wasting them due to uneven fermentation would increase cost. Aesthetics are a big part of any consumer purchase, from televisions and food products to cigars. Some of the cigars accused of being dyed, Partagas Black, Sancho Panza Double Maduro and Padron were among my favorite maduros. I dont smoke many NC's currently, but I would not hesitate to put them back in rotation. :-)
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What are they dyed with? Does anyone know?
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I would suspect some kind of tobacco tea.
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The dye is made from the crushed stalks of the tobacco plants.
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http://blip.tv/file/2394562
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A lot of beautiful women dye their hair??? Why??? Don't ask!!! Just enjoy!!!:-)
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